TEST FOLDER
On-site
Sponsored products, on-site display, and commerce display launch, setup, and edition guides.
Off-site
Off-site launch, setup, and edition guides.
Reporting, Optimization, & Keywords
Guides for analytics, optimization levers, and keyword options.
Account Settings & Billing
Balances, billing, and user settings
Other
Reporting, Optimization, & Keywords
Reporting & Analytics
Analytics, attribution, data freshness, and much more
Understand Sales Attribution
Best Practices & Optimizations
How to set up for success and improve performance
Terminology & Metrics
Glossaries, benchmarks, KPIs, and technical terms explained
Keywords
The keyword model, keyword targeting, and more
Terminology & Metrics
Glossaries
Terms and definitions organized by solution
KPIs & Benchmarks
Key performance indicators (KPIs) and benchmarks explained