Data Freshness

Data freshness provides information on how long it takes the engine to collect and process an event such as a click, impression or sale, on your retail media ad.

About data freshness in Commerce Yield Retail

When looking at your metrics and gauging your performance, it is important to remember that all data is not available in real time. As such, key indicators like impressions, clicks, and conversions are regularly updated throughout the day and are usually delayed between 8 to 24 hours.

You can access data freshness information directly in the dashboards.

To learn more, please refer to Data Freshness.